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BEGIN:VEVENT
UID:20130619T131145CEST-2221jru23e@artsboston.org
DTSTAMP:20130619T111145Z
CATEGORIES:Personal
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DESCRIPTION:Event Name: Fans\, Friends & Followers: Building Your Audience 
 in the Digital Age\nEvent Url: http://www.artsboston.org/event/detail/4411
 79944/Fans_Friends_Followers_Building_Your_Audience_in_the_Digital_Age\nEv
 ent Date Begin: 2011-04-06\nEvent Date End: 2011-04-06\n\nWant to reach ne
 w audiences using new media? Join author\, Boston Globe columnist\, and Ci
 nemaTech editor Scott Kirsner for a special afternoon workshop on how film
 makers\, musicians\, visual artists\, performers\, and arts organizations 
 can cultivate big audiences and earn a solid return from their work.\nBase
 d on the recent book Fans\, Friends & Followers\, Scott's workshop will fo
 cus on how you can:\n* Start building an audience as soon as you commit to
  your project\n* Use social media and crowdfunding tools to get the audien
 ce engaged\, involved\, and supporting the work\n* Choose the communicatio
 n channels that work best for you\n* Use your time effectively\n* Reach po
 tential audience members in partnership with already-established sites\, b
 logs\, podcasts\, e-mail lists\, and video series\n* Understand the four k
 inds of fans\n* Create a range of merchandise\, physical and digital\, for
  fans to buy\n* Turn people interested in your work into fans who support 
 you economically\, from one project to the next.\nThis interactive worksho
 p will focus on case studies\, examples\, and recent data points -- and wi
 ll avoid jargon\, assuming a reasonable level of familiarity with the Inte
 rnet but no special technical expertise.\nParticipants will receive a free
  digital copy of Scott's Book\, Fans\, Friends & Followers.\n \n\nStart ti
 me: 3:00 pm - 5:00 pm
DTSTART:20110406T000000
DTEND:20110406T000000
LOCATION:
SUMMARY:Fans\, Friends & Followers: Building Your Audience in the Digital A
 ge
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