BEGIN:VCALENDAR
PRODID:-//artsboston.org//NONSGML iCalcreator 2.6//
VERSION:2.0
X-WR-CALNAME:Calendar of artsboston.org
X-WR-CALDESC:In this calendar you will find information about events that y
 ou did save
X-WR-TIMEZONE:US/Pacific
BEGIN:VEVENT
UID:20130518T165737CEST-7984Ukv3Uv@artsboston.org
DTSTAMP:20130518T145737Z
CATEGORIES:Personal
CLASS:EVENT
DESCRIPTION:Event Name: Meet and Greet with Lou Imbriano: Author of Winning
  the Customer\nEvent Url: http://www.artsboston.org/event/detail/441412986
 /Meet_and_Greet_with_Lou_Imbriano_Author_of_Winning_the_Customer\nEvent Da
 te Begin: 2011-10-06\nEvent Date End: 2011-10-06\n\nYou are invited to joi
 n the Boston Arts Marketing Alliance (BAMA) as we host Lou Imbriano\, auth
 or of Winning the Customer\, for an inspirational presentation and book si
 gning. In 2007\, some of you may remember that the Boston Foundation hoste
 d Lynne Conner as a featured speaker about marketing to contemporary arts 
 audiences and she made a strong case around the parallels between sports a
 nd arts marketing.  Lou's presentation should resonate with anyone who gen
 erates revenue for an organization including ticket sales\, membership\, s
 ponsorship\, and fundraising &ndash\; and who want to turn their customers
  into fans! Pre-sales of this book have been so overwhelming\, that Lou is
  already contracted to write another - so buy your book in advance and Lou
  will sign your copy if you bring it that morning! Buy the book here.\nLou
  Imbriano serves as President and CEO of TrinityOne. With a specialty in s
 ports\, TrinityOne is a unique marketing agency that takes a non-tradition
 al approach to extending the brand of a company and organization. Imbriano
  consults with sports teams\, venues and corporations all around the globe
  on marketing and operational strategy\, as well as new business developme
 nt and social media strategy. Formerly as the Vice President and Chief Mar
 keting Officer of the New England Patriots and Gillette Stadium for nine s
 easons and Chief Operating Officer for the New England Revolution for thre
 e seasons\, Imbriano built powerful relationships that allowed the organiz
 ation to achieve an increase in revenue by more than 600%.\nSince we are i
 nviting the wider nonprofit arts community to join us for this special eve
 nt\, we are limiting non-BAMA members to a maximum of two representatives 
 from each organization.\n9:00 &ndash\; 9:30    Coffee and networking\n9:30
  &ndash\; 10:30   Lou Imbriano presentation and book signing\n10:45 am    
    Closed meeting for BAMA members only\nRSVP's are requested by Thursday\
 , September 29.\n\nStart time: 9:00 &ndash\; 9:30    Coffee and networking
 \n9:30 &ndash\; 10:30   Lou Imbriano presentation and book signing\n10:45 
 am       Closed meeting for BAMA members only
DTSTART:20111006T000000
DTEND:20111006T000000
LOCATION:
SUMMARY:Meet and Greet with Lou Imbriano: Author of Winning the Customer
TRANSP:TRANSPARENT
END:VEVENT
END:VCALENDAR
