Audiences Everywhere™ Workshop

In April 2015, ArtsBoston invited audience development expert Matt Lehrman to Boston for a half-day “Audiences Everywhere” workshop exclusively for ArtsBoston members.

Over 60 people joined in to learn:

• Why it’s necessary to evolve from a “push” to a “pull” paradigm for engaging audiences?
• Recognizing audience personas.
• How social media meaningfully connects audiences to your mission.
• Where and when to make audience- building a priority for everyone in your organization.
• What is the bottom line of audience engagement, and how to immediately and dramatically improve it.