Like & Follow: A Social Media Crash Course
A How-To Workshop for Beginners
Drew Levy, Strategic Marketing Manager at Boston-based marketing agency Small Army will present a comprehensive introduction to using Social Media as an effective medium for reaching and engaging with your audience. With a strong background in digital marketing and strategy, he will provide a baseline understanding of the core networks/platforms and how best to leverage them for your brand.
You’ll Walk Away With…
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Approach to launching or improving your paid/organic social media effort
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Social Media storytelling best practices
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How to identify your audience and the right platforms to reach them
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How to understand, measure and optimize towards success
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Key Social Media trends, tools, and resources
Who Should Attend:
Digital Marketing/Communications, Creative Services, Social Media Managers and anyone looking to make the most of their social media presence
When:
Presenter
Drew Levy, Strategic Marketing Manager
Small Army
Drew in his own words:
“I started out my career in sales before quickly jumping on the digital bandwagon and pursuing a career in marketing. Specifically, I got my start in performance-based marketing where I learned the tricks to running successful online campaigns. My passion for strategy, critical thinking and all types of problem-solving have helped me evolve that skill set and develop a more holistic approach, offering brands a full suite of capabilities and providing them value in a variety of ways. I love learning as much as I love teaching and take pride in always looking to master the next big digital trend. I love working with brands that have a true passion for what they do and find it extremely rewarding to help them achieve their goals.”
