Arts Factor 2019 Tool Kit
BE AN ADVOCATE!
The arts are about people, and that means that they’re also about you. It’s not enough to have numbers in our favor: we need to speak out about the positive impact that arts and culture bring to all our lives. Help us bring The Arts Factor to the next level.
What you can do
Infographics
These are the infographics, data points, quotes, and sample tweets and social media points! Use the graphics below to show your support for arts and culture in your community and advocate for better public and private funding. Mix and match your stories with our graphics. Download them, print them out, add them to your social media profiles to spread the word about the impact arts and culture have on Greater Boston and Massachusetts. If you need some inspiration for your own social media take a look at our sample posts and tweets. Tag us in your posts and use #ArtsFactor to help us amplify the impact of the arts!
If you’re not super savvy with graphic design, we got you. Just download these handy infographics and share them on your Facebook, Twitter, Instagram accounts or whatever your preferred social media platforms are.
If you’re a little more advanced and want to have some fun, use these transparent .png versions of our quotes and data points. Be creative! Overlay these graphics on your own photography and graphics to connect the impact illustrated in The Arts Factor with your organization’s story or your own personal experience with the arts.
SAMPLE SOCIAL MEDIA
60% of CEOs say creativity is the most important quality they are looking for in potential leaders, and a city’s arts and culture sector is essential to fostering, developing, and inspiring that creativity → [Insert Link] #ARTSFACTOR
21+ million – that’s the number of people who attended an arts event last year. That’s over 4x the number of people who’ve attended all major Boston sports events combined. #ARTSFACTOR
#Boston is a city where art happens every 9 minutes. Arts and culture are as integral to the identity of our region as our universities, hospitals, and biotech → [Insert Link] #ARTSFACTOR
#CreativityConnects us all. Arts, culture, and creativity help us understand each other and develop stronger bonds with our neighbors. Creating greater access and removing economic barriers to the arts builds bridges and a stronger community. Last year 9.8 million people enjoyed free admission to arts and culture events in the area – that’s 2x the entire population of Greater Boston. #ARTSFACTOR
#CreativityConnects and that’s why the key to attracting and retaining younger people is to have a city rich with experiences -the way only the arts can provide with concerts, museums, festivals, theatre, and more → [insert link] #ARTSFACTOR
Arts and culture isn’t entertainment – IT’S JOBS! The creative economy employs over 30,000 people in Massachusetts who are at risk of layoffs and furloughs due to COVID-19 and inadequate relief funding. #ARTSFACTOR
The Arts Factor, June 2019. (PDF, 2.5 MB)
Made possible through the generous support of
ArtsBoston is a leading force behind Greater Boston's arts and cultural sector. In support of our 175 member organizations, we provide vital research and audience building programs that encourage participation in arts and culture, stimulate demand and raise attendance.