Arts organizations of all sizes and budgets can benefit from learning new tools and finding the “secret sauce” that makes your organization stand out with digital marketing.

Michael Austin, CEO of Boston-based Create + Conquer will present inexpensive, solution-oriented ways to leverage digital marketing tools. Michael will be joined by Jennifer Stearns, the new Director of Marketing and Communications at ArtsBoston, who has over 10 years of experience in marketing the arts from theatrical performances to concerts, tours to traveling exhibitions.

• A wealth of low cost tools you can use to promote your organization
• A better understanding of how to leverage social media for your company
• New ideas on content creation for digital platforms

Who Should Attend:

• Marketing/Communications Officers, Development Officers, Creative Services, Graphic Designers, and Social Media Marketers

When:

With over 16 years in the web design/interactive industry and a wide range of local and national clients including Harvard University, Northeastern University, Cricket Lighters, MIT, and Marie Claire, Michael Austin and his team at Create + Conquer use their knowledge and experience to provide top-notch interactive solutions to their clients.

Before joining the ArtsBoston team, Jennifer Stearns served as the Director of Media & Marketing at The Gold Group, working with clients like Alvin Ailey American Dance Theatre, California Science Center, and the Providence Museum Gallery. She launched and led many record-breaking advertising campaigns, as well as served as a freelance media consultant.